“I Seek To Not Only Clothe The Body But The Mind” Designer , Deola Sagoe on I of Africa Talks Fashion & The Challenges Of Building A Luxury Brand

Watch Deola Sagoe one of Nigeria’s most iconic fashion designers on I Of Africa , with Aina Fadina. In the discussion talks about the inspiration behind her latest collection and why her label name transited from “Deola Sagoe” to simply “Deola”.

Deola Sagoe (left)
with Aina fadina (right)

She shares her wealth of experience in the industry after over 25 years of practice and discloses challenges of building a luxury brand in Nigeria and how they can be surmounted.

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