Weiz Dhurm Franklyn, emerging Nigerian womenswear brand, seems determined to make a name and remain in the fashion spotlight. In the past few weeks the brand has been on our radar with earlier released campaign photos for the “Florisis” collection as well as a special collection for Vlisco.
The campaign photos impressed us and the lookbook for the collection also strikes as us impressive, especially for a brand that is just starting out. The concept used for the lookbook shoot really suits the collection’s theme. The ‘Florisis’ collection draws inspiration from Flora – the Roman goddess of flowers and spring. The Florisis woman evokes sensuality, femininity and seduction.
Using light, feminine and sensual silhouette construction, the collection’s pieces display high necklines, bat sleeves, frilled and frayed floral decor on sheer, silk, jersey, wool and organza.by