Now lets start with who are and what do Rich Visions do, Rich Visions are the UK’s first and only communications agency and consultancy offering expertise in reaching all diverse and hard-to-reach communities as well as mainstream audiences.
Rich Visions provide media planning and buying services for organisations including the Greater London Authority (GLA), the Central Office of Information (COI), MoneyGram, Construction Skills and Sleek. They have quickly established themselves as an agency that can truly understand and reach any target audience. In the past seven years they have worked with a range of business, consumer and public sector clients and received several awards and acknowledgements.
On Wednesday they held an event ‘What we buy, how we buy’ in Stratford, London. The event was aimed at companies within local ethnic communities to show how they have been buying, what they have been buying, information required, and selection procedures as well as share information on their new directory and commercial media training courses.
With speakers that included Marvis Amankwah (Rich Visions CEO), Ope Bankole (Sales Marketing and Publishing media expert), Vik Nigah (Experienced marketing and account management), Nini Olorunoje ( Account Executive for Rich Visions) and James Willsher (journalist turned communications manager for Hackney Council).
Since the launch of their media and buying service in May 2010, they have bought over £1m worth of diverse and ethnic media advertising for their clients.
With a large and varied client list of money transfer agencies, telecoms companies and mainstream advertising agencies including clients such as Digital UK, MoneyGram and GLA to name a few.
Rich Visions MD Mavis Amankwah explains “We look at each project uniquely so that we can thoroughly plan and execute tailored marketing, PR and media campaigns that work best for your cause or brand and bring you high return on investment. However this is a people business, and we also work to build up excellent relationships with media sales teams, which helps us secure the best deals for our clients”.