Great fashion news reaching us is that Nigerian model Adeola Ariyo has been named a brand Ambassador for top cosmetics and beauty brand, Elizabeth Arden. Adeola Ariyo who has been in the modelling Industry since the age of 13 is to the a brand ambassador for the Elizabeth Arden brand in Africa. Adeola will be featured in their advertising campaigns across Africa for Visible Difference, Skin Illuminating and Flawless Finish Perfectly Nude Make Up SPF 15.
Adeola who is signed to Boss Models and based in South Africa took to her Instagram and stated “Thank you all so so much!! The messages, calls, tweets, Instagram posts, Facebook messages… The love and support I have gotten over the past 3 months prior to the big announcement has been amazing! I’m so proud to say I have the best support team. Thank You”
Adeola Ariyo was one of the Nigerian contestants and finalists at Nokia’s Face of Africa in 2005. She was only 19 then. Now 28, the model can add to her list an acting debut in ‘Doomsday’ (2008), being on the cover of Sports Illustrated SA (2011), and being one of the faces for Elizabeth Arden Africa (2014) among other accomplishments.
According to the brand, the decision to add a new Brand Ambassador to Elizabeth Arden in Africa comes as the brand begins its expansion into the continent. “Expanding into Africa is an exciting venture for our brand. It is an opportunity to really celebrate African beauty” comments Corne Nel, Managing Director of Elizabeth Arden in Africa.
South African Lerato Moloi who has been the international beauty house’s South African face for five years, was succeeded by Adeola at a function last night. She said when she first met Adeloa Ariyo, she was not only struck by the Nigerian model’s beauty but her friendliness and kindness, “I’ve been in this industry for years and I won’t forget the first time I met Adeola. She was so sweet and I thought to myself: what a nice girl. When the Elizabeth Arden team told me that they had chosen her to represent their brand and they wanted my input on if they had selected the right girl, I didn’t hesitate and told them she was perfect.”
Dressed in a camel coloured gown with her hair in an elegant chignon, Adeola Ariyo said she couldn’t believe the moment had finally arrived. “Being chosen as an Elizabeth Arden Brand Ambassador in Africa is an incredible honour. Elizabeth Arden herself was an entrepreneur, women’s advocate and a champion for holistic beauty, inspiring women all over the world. I am proud to be associated with a brand that embodies such important values”
Check out more snaps of the newest ad campaign
Elizabeth Arden is a global prestige beauty products company with an extensive portfolio of prestige beauty brands sold in over 100 countries. The company’s brand portfolio includes Elizabeth Arden skincare, color and fragrance products, Prevage anti-aging formulas, the celebrity fragrance brands of Britney Spears, Elizabeth Taylor, Mariah Carey, Taylor Swift, and Usher; the designer fragrance brands of Juicy Couture, Alfred Sung, BCBGMAXAZRIA, Ed Hardy, Geoffrey Beene, Halston, John Varvatos, Kate Spade, Lucky Brand, Rocawear and True Religion; and the lifestyle fragrance brands Curve, Giorgio Beverly Hills, and PS Fine Cologne. For more information, go to ElizabethArden.com.