Rwandan fashion label House of Tayo, established by Matthew “Tayo” Rugamba to showcase the inherent African style and sophistication in their creations with influences ranging from the Motown era to the works of Ozwald Boateng, has released images from their spring shoot.

In line with the label’s aim to marry elegance and class with African heritage and iconography, bowties, snoods and scarves in pretty prints add a playful touch to the otherwise olde worlde style portraits in muted tones.

We like!

Photos: Maggie McDermut

Photo retouching: Alexandre Mballa Ekobena

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5 Responses

  1. rosette Chantal

    Matthew this is Excellent well done Authentic African style,in Rwanda we call it ‘Agaciro’ proud of who you are! a true reflection of the New Rwanda

    Reply
  2. Tessy K.

    Oh yeah!! This is genuinely Rwandan….congratulations Tayo!!

    Reply
  3. Tessy K.

    Oh yeah!! This is genuinely Rwandan….congratulations Tayo!!

    Reply
  4. Sheila B. M.

    I love the “snoods”. Its amazing how much you can do with African prints! Great job Tayo …. and the models too – they look amazing in House of Tayo!!

    Reply

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