Lights, Camera, Africa! Film Festival 2011 – the Africa International Film Festival (AFRIFF) aims to give appearance to the players in the African film sector by acknowledging and rewarding excellence in the industry.

Last year we sew the first edition being held in Port Harcourt, Rivers State, Nigeria, but this year they are doing it bigger and better, and will see the 2nd event is held in Lagos from the 30th November to 5th December 2011.

 

This 4-day event is to become the annual appointment of global filmmaking on Africa’s soil, comprising of film screenings in cinemas, a technical training series aimed at raising local industry standards, business sessions and networking events, and the launch of a unique film and equipment market that will encourage and widen content trade out of Africa and global partnerships.

From the press release:

“Founded in 2009, the Africa International Film Festival (AFRIFF)
has a vision to create a platform for the world to zoom in on the 
diversity and creativity of Africa through motion pictures.

Eligible films must have been produced after January 1, 2011 and preference will be given to films which are yet to be screened globally or in Africa. Categories include Feature, Short, Documentary and Animation.”

With the theme ‘Africa Unites’, the festival will host both local and international filmmakers, celebrities, actors, directors, producers, film buyers, distributors, visual artists, film students, amateurs and the media to celebrate Africa’s motion picture achievements.

Guest appearances from last year’s event was more than a star studded turn out. Celebrities who attended included Rita Dominic (Nigerian actress), Giancarlo Esposito (Hollywood actor/director), D’banj (MTV award winning musician), Daryl Hannah (Hollywood actress), Jude Idada (screenwriter/producer), Hon. Marcus Nle-Ejii (commissioner for culture and tourism, Rivers State, Nigeria), Jackie Appiah (Ghanaian actress) and Pras Michel (rapper – Fugees – and producer) to name a few.

It has also been confirmed that Lynn Whitfield, one of Hollywood’s most celebrated actresses, has been confirmed as one of the great talents and international spokespersons, who will be in Nigeria for the second edition of AFRIFF.

Unfortunately though, the festival is not open to the public to attend but never the less I am always in full support when events like this take place in Lagos. Lagos itself – a metropolitan island that features an interesting mix of people, cultures – is fast becoming the melting pot for businesses in Africa, truly becoming the ‘it’ city of Nigeria.

The AFRIFF jury will shortlist submitted films as the official selection to be screened during the festival. Winners of each category will be announced and awarded at the closing ceremony.

For more info, visit the AFRIFF website – www.africafilmfest.com

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