Here is an emoji app to end all emoji apps. While we love the fact that emojis have recently become more diverse with the addition of skin tones, if you want to get even more ethnic with your emojis, Nigerian app “Afro Emoji” launched Wednesday for free download on Android and Apple devices.
A diverse array of characters wearing traditional outfits accompanied by familiar pan-African phrases in pidgin English, including “Abeg no vex” (please, don’t be annoyed), “Chai!” (an exclamation of surprise) and “Akwaaba” (“Welcome” in the Ghanaian language Twi) are sure to be a hit especially with the West African audience.
Ayoola Daramola, the Nigerian-American team lead of the app, said he believes that the idea is plugging into a key demographic that’s been largely ignored in the tech world.
“We, as Africans, definitely have an idiosyncratic way of communicating with one another, and Afro Emoji is really a fun, accessible graphic depiction of that. We are building a modern African hieroglyph that represents us,” he said in a press release.
“Mobile is king in Africa,” Dramola said. “It is the tool for communication and media consumption, so we expect the Afro Emoji to become a key component in how Africans message and chat.”by